New Web Site Gets Prestigious Recognition

The Nebraska Institute of Cosmetic Dentistry (NICD) teamed up with aijalon for the re-design and development of their new web site. aijalon is a creative marketing firm in Lincoln, Nebraska with core services in branding, identity development, web site design and deployment, and advertising and media. Their talented team combines creative talent and technical expertise to develop innovative marketing solutions.

NICD desired a fresh and innovative web presence. Their previous web site had grown outdated and did not reflect the level of professionalism and expertise that the NICD is known for. The new web site needed to reach and engage potential clients while positioning NICD as a leader in their field.

It was determined that to get to the desired level of innovation, Flash technology would be utilized to create a fully animated web site. Pushing the envelope of technology and creativity, the entire interface of the site changes as the visitor browses from page to page.

By directing people to the web site through NICD's complimentary marketing tools, such as print advertisements and speaking events, the web site has become a central means of communication. Prospective patients have visited the site and commented on the attractive and inviting design, as well as the ease of navigating through various pages such as the dental makeover section.

SmilesOnline.net has received much recognition in the marketing and web design community. To date, it has received seven awards, including two awards that honor excellence in medical marketing and advertising.

Dr. Michael Sesemann said of the web site, "We are very excited to work with aijalon on the development of a web presence that will serve as the hub of our communication efforts. An interactive site that represents the character of our practice and quality of work has increased our reach and strengthened our marketing efforts."

aijalon president and owner Jason Petersen noted, "It has been a pleasure working with Dr. Sesemann and his staff over the past few years, and most recently on the web site. By utilizing their web site as a central means of communication, they have expanded the reach of heir marketing efforts. The site is a great representation of the quality of work and values that NICD exhibits."

For more information about aijalon, please visit http://aijalon.net